Are You Investing in the Daily Commitment to Increasing Your Profitability through Strategic Law Practice Marketing?
When our law firm clients come to us, many of them share that they originally thought their receptionist or paralegal could handle the marketing for the law firm. Unfortunately, both employee and employer quickly realized how time consuming the responsibility was and how much work truly went into successful marketing.
The end result? More often than not, the firm limped along with a partially implemented campaign until the employee’s billable time decreased to the point that the marketing was perceived to be too costly. In favor of getting work done, the marketing was neglected.
Marketing costs you in one of four ways:
1. The cost of the clients you lose by doing nothing.
2. Your billable time when you are a DIY-er.
3. Your employee’s billable time when you delegate it.
4. The cost of hiring a strategic legal marketing agency.
Your marketing will never reach its full potential when your team member can only give half of his or her effort to implement it. You will handicap your earning potential if you do it all yourself. The legal marketplace is competitive. You need to participate daily with custom content that shares your unique message. You face competition not only from other lawyers but also from non-lawyers offering legal services.
Do not waste your valuable time and money on solutions that may work. Instead, invest in the practice support solutions that do work with real return on investment.

Practice42 is an approved member benefit provider for the Florida Bar.
Practice42 gives all Florida Bar members a 10% discount off of custom marketing services and also pays the Florida Bar a royalty revenue payment of 10% per contract.
Practice42 also has a promotion for any Florida Bar attorney to receive $500 off any one-year contract.
*This agreement with the Florida Bar excludes secure, custom website monthly hosting.
Ready to reach the success you want for your law practice marketing? Don’t wait to talk to us today to schedule a free, 30 minute brainstorming session. Call us at 850-933-5072 or just fill out the form above and we will call you!
TAKE A LOOK AT JUST A FEW EXAMPLES FROM OUR CUSTOM MARKETING PROFILE
These are just a few examples of the marketing work we can complete for your firm. Don’t wait to learn how we can create an amazing website,
social media campaign, articles, newsletters, Google Ads (and a whole lot more through a custom marketing plan) for you.
LEARN MORE ABOUT PRACTICE42 IN THE WORDS OF OUR CLIENTS!
We Believe in authenticity, originality, and accountability.
Here are 3 quick snippets from our founder, Audrey Ehrhardt, Esq., CBC, on topics she teaches to lawyers around the nation.
We encourage you to watch, learn more, and schedule a meeting to ask us your questions.
Have you met us in person?
Our leadership team travels to conferences around the nation where we attend either as guest speakers or sponsors and exhibitors. We would love to connect with you in person,
just take a look at a few of the places where we have been and plan to be in the near future.






